SEO marketing – evolution integrated marketing

Talk to me about TV image

Is TV Advertising Effective? Television has always been a very effective way for Advertisers to launch new products, grow brands and drive sales. However, the way we watch TV has changed A LOT over the past 10 years. With the introduction of many new options such as Free to air TV, Foxtel, Digital TV, etc … it’s only natural to wonder if TV advertising is still relevant. The short answer… Absolutely – but only if this medium is relevant to your business and your pocket. Here is our five-step Checklist when considering TV Advertising: Who is your target market? Advertising campaigns should be geared towards your niche market. Do not create generic ads. Ask yourself what kind of customers you want ...

Five ways to Generate leads with your blog image

Five Ways To Effectively Generate Leads Using Blogs Ultimately, all marketing focuses on generating leads and, set up correctly, blogs can prove to be a powerful lead magnet too. So how exactly do you get started. Firstly, for a quick overview of what lead generation means, click here https://en.wikipedia.org/wiki/Lead_generation. Then read our 5 top tips on using a blog to effectively capture audience information and generate potential leads. Be a Good Information source Design a weekly or monthly newsletter containing top tips and/or tutorials then ask your audience to sign-up. Or provide information on your product and ‘what’s in it for them’ with appealing visuals Offer Exclusive Benefits If your business offers any kind of online shopping or consulting services ...

25th of January, 2016
In: Digital Marketing, SEO, Social Media, Website Marketing
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Our Top Ten SEO Tips image

Not quite sure what exactly SEO means. Click here to get you started with this super handy definition from #Wikipedia. We all love a good checklist. Take a look at these top 10 tips that will change the way you look at SEO and deliver improved results on the content you publish. Top Ten SEO Tips Create Engaging Content That Earns Links – Creating interesting and engaging content that people will want to share is still the best way to earn links. Don’t be afraid to use Multimedia – Engaging images and videos and diagrams can reduce bounce rates and increase time people spend on your site. These are two very important user interaction ranking factors. Social Media – Don’t only focus on ...

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